Aishah Ansari

MINK: The Make Up Printer I Wouldn't Buy

May 19, 2014

Did you hear about the printer that will print make up in the color you want? Yep, it's true, apparently it's supposed to be really simple. If you're not sure what I'm talking about, learn about it here. I'll wait.......
 So, I wanted to share my personal opinion on MINK the make up printer and why I personally think 3D makeup printing won't work. 

A hardvard student presented her 3D make up printer, Mink to a crowd at the TechCrunchDisrupt. Here's the video that went viral. Is this printer going to take the beauty industry but storm and turn it to bits? The creator of Mink claims that your phone, computer or camera can become your perfect vanity. As seen in the video, the machine does have an undeniable color spectrum, but is that custom color printed by Mink so good it can compete with my favorite makeup essentials? I love lip stains by the Sephora Collection, and wear them whenever I can! The colors I have are Infinite Rose, Always Red, Classic Beige, Forever Fuschia, and Endless Purple. These are all high-pigmented lip stains that last me all day. I love th shine of when it goes on but the matte finish it has. The Always Red is what got me hooked, it's a Taylor Swift Red for every skin tone! So, if I could recreate this lipstain, would I want to be putting printer ink on my lips? There is a lot more to out favorite beauty products than just the gorgeous color. What about the best quality, amazing ingredients, SPF, wear-ability, and so much more? Not just that, but by getting rid of the beauty industry, think of how many jobs would be lost too! 

Here is what Jim Hammer of Mix Solutions Consulting, one of the industry's leading expert in cosmetic chemistry had to say, his thoughts on the much-talked about and debated technology if it has what it takes to be competition for beauty counters.

"With all the recent buzz about 3D printing technology, this seems like a natural extension of the application and a cool concept," Hammer told "That said, I think it is far from actual implementation, because Choi does not have a cosmetic chemist's grasp of the underlying technologies required to make this work. For example, many of the colorants that are used in makeup are mineral pigments, iron oxides, ultramarine colorants, etc. These are insoluble powders, and are not nearly the same as the liquid colorant solutions that are typically used in CYMK-type inkjet printers. And then there are the special effect pigments, micas and similar materials, to give sparkle and do those get included?"

Do you think this Harvard Student is getting ready to take down the beauty industry? 


All opinions are purely my own and the comment from Jim Hammer was from an article as cited above. 

xo Aishah Ansari

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